adidas and Fitness First Middle East today announced a five-year partnership, making adidas the official outfitter for the world-class fitness chain until 2016.
The comprehensive agreement between the global leading sports brand adidas and Fitness First Middle East, a franchise of the world’s number one health and fitness club chain and member of the Landmark Group, commences with immediate effect and extends to over 28 clubs in the UAE, Bahrain, Qatar, Saudi Arabia and Jordan.
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